TORONTO, Sept. 13, 2017 /CNW/ – ideon media today announced that it is the exclusive Canadian advertising partner for SheKnows Media, a leading women’s media company with more than 300 million social media fans and followers globally. SheKnows speaks to 5.5 million Canadian women monthly, according to ComScore Canada and owns and operates several media properties, including SheKnows.com, HelloFlo.com, StyleCaster.com and BlogHer.com, which offers a robust influencer network and conference series.
“Working with SheKnows is a natural fit as our two companies share many synergies in terms of products and services, including custom branded content and influencer execution,” said Michael Giles, SVP Sales & Business Development, ideon media. “Partnering with SheKnows Media catapults ideon’s women and parenting division to reach an astounding 9 million women per month, making us one of the leading publishers in the Canadian women’s space.”
“We needed a company that truly understood the SheKnows Media mission and business model,” said Samantha Skey, President, SheKnows Media. “The partnership aligns with ideon media’s genetic make-up, and they have a great rapport in the industry along with an extensive business service portfolio. We’re excited to work alongside them in the Canadian marketplace.”
About SheKnows Media
SheKnows Media is a top women’s lifestyle digital media company that averages 60 million unique visitors per month (comScore) and reaches more than 300 million social media fans and followers. With a mission of women inspiring women, SheKnows Media is revolutionizing the publishing industry by forging a new kind of model that seamlessly integrates users, editors and content creators onto a single platform designed to empower all women to discover, share and create. Whether it’s parenting or pop culture, fashion or food, DIY or décor, our award-winning editorial team, Experts, bloggers and social media influencers produce authentic and on-trend content every day.
About ideon media
ideon media is a privately owned and operated multi-dimensional ad firm that offers a wide spectrum of digital solutions with best-in-class .com representation and wholly owned and operated sites, including SavvyMom.ca, UrbanMoms.ca and 29Secrets.com. ideon media specializes in custom content programs and video production created by our in-house editorial team through ideon stories, scalable influencer programs through Profluence, performance, proprietary data and analytics that continually pushes the boundaries of digital media.